March 21, 2011
Fast growing fashion retailer Superdry, part of SuperGroup, is to open at Capital Shopping Centres’ The Glades in Bromley, Kent. The opening is part of a wider strategy by CSC to increase the fashion focus within the upper mall south section of The Glades as it continues to meet the demands of its customers.
The fashion brand – a favourite amongst students and older trendsetters alike – is to open a 7,319 sq ft store at The Glades in June. The store is adjacent to Debenhams and was formerly occupied by New Look who relocated to a new, larger store of 17,133 sq ft within the centre last November. Superdry has also taken the adjoining unit after CSC combined the units to provide a larger space for the fashion retailer.
Jonathan Ainsley, asset management director south at Capital Shopping Centres, said: “Superdry is a fast growing, hugely exciting retailer and is a welcome addition to the retail mix within The Glades. Together with the newly upsized New Look store, the letting to Superdry is evidence of the success achieved in strengthening the fashion offer within the upper mall.”
SuperGroup’s founding partner and CEO, Julian Dunkerton said: “The Glades is a great retail centre and we’re proud to be opening here. As with all of our stores, a great deal of work and creativity have gone into its design and fitting out and we are optimistic that it will prove a hit with local shoppers.”
Lunson Mitchenall and Strutt and Parker represented Capital Shopping Centres. Superdry was represented by Jones Lang LaSalle.