November 14, 2018
Sovereign Centros, a leading UK retail investor, development and asset manager, on behalf of Orion Capital Manager, have boosted the leisure offer at The Telford Centre with a letting to Pure Gym.
Pure Gym has signed a 15 year lease on 17,500 sq ft at Brodie House, currently an underused building adjacent to the shopping centre. Pure Gym will transform the building’s appearance and once open in December 2018 it will significantly increase customer numbers to this part of the town.
Mike Thomas, Development and Asset Manager at Sovereign Centros said:
“The leisure offer in Telford is already incredibly strong and includes an ice rink, bowling alley and IMAX Cinema. We have been looking for opportunities to attract a high quality, national gym operator into the scheme for some time and we are delighted to have found a home for Pure Gym.”
Duncan Costin, Pure Gym’s Property Director said “We’re delighted to be adding to our already extensive network of gyms in the West Midlands. This site means we can reach an even greater number on people in the area and give them access to affordable gym membership and high quality facilities”
The Telford Centre is undergoing a £55 million transformation to create the region’s new leading shopping and leisure destination. The centre’s food and beverage offer was rejuvenated last year with the opening of a 26,500 sq ft Southern Quarter, home to TGI Fridays. A 100,000 sq ft Northern Quarter development is also now complete and includes a 19,500 sq ft new Aldi store and a 21,000 sq ft B&M store.
Work is also well underway on a new 80,000 sq ft fashion mall, which is due to open by Summer 2019 and will be home to River Island, Next, New Look and H&M. House of Fraser and Zara also remain key anchor tenants at the scheme.